Required Courses | Dual Degree | Duration |
---|---|---|
48 Courses | Not Available | 8 Semesters |
Language | Credit Hours | Annual Fees |
English | 127 Hours | 50,000 EGP |
Program Overview
Do you possess a passion for persuasion centered on the relationship between image and word? Do you have the desire to succeed in a highly competitive industry and the ability to work under pressure? Is your personality flexible and sociable with a strategic and inquiring mind? If your answers are yes, then studying advertising production program is your right choice!
Advertising is about thinking laterally and developing effective brand and product campaigns. You start with a blank piece, do the hard work to get to a great idea and then choose various media to create a campaign. All businesses, from small stores to large corporations, depend on advertising to get their products or services in front of consumers. Putting together an ad campaign requires the work of both creative talent to plan, design, and write copy and business experts to manage sales and track results. Social media, print, online videos, billboards, radio, websites, TV shows, and video games are just some of the forms advertising takes today.
GU advertising production program at GU develops your ideas, art direction and copy-writing skills for print, radio, outdoor, television and digital advertising, as well as creative problem-solving skills and the ability to communicate information in a compelling way. This program aims at preparing specialized advertising producers for different advertising media according to global industry standards. The curriculum is developed to provide necessary knowledge as well as develop required skills in the field of advertising. The program will focus on helping you create engaging digital experiences built on solid creative strategy. You’ll become immersed in the digital field and learn how to develop breakthrough creative advertising campaigns.